Man wearing a green jumper and clear glasses

Matt Harrop

Design Director

Matt has nearly two decades of experience and expertise in the design, conception and implementation of large scale online platforms, eCommerce sites and brand experiences. Much of his career has been spent in Germany, working for a host of prestigious clients like Lufthansa, Mercedes-Benz, Adidas, Birkenstock, Bayer and Bosch. He loves creating and translating brands into the digital space, but also finds great joy in fostering young designers to grow and expand their expertise alongside this. These days, a good time for Matt looks like kicking back with a classic novel and a fine Martini, that he’s expertly mixed himself. But things weren’t always so sedate. As his alter-ego Tony Thrasher, he once tore up the Kiwi music scene in the dirty rock ‘n’ roll band, Two Lane Blacktop.

Time at Alphero3 years